About · Est. Toronto · Built in Surat
We are the factory.
Every year, more than 90% of the world’s diamonds pass through one city before they reach a jeweler’s case anywhere on the planet. That city is Surat, India — and we are the factory inside it.
We did not open a jewelry business. We grew up inside one.
For forty-plus years our family has cast, set, and finished fine jewelry in Surat — the city ninety percent of the world’s diamonds pass through before they reach a case anywhere on earth. The relationships that make a factory work — rough buyers, master setters, hallmarking desks — were built a generation before we were.
Clazoire Wholesale is that factory, given a Toronto desk. We founded it so the independent North American jeweler could buy the way the chains buy: from the floor, at the floor’s price, from people who answer their own WhatsApp.
§ 02 · The Offer
Straightforward.
Specific. Delivered.
Natural diamonds, lab-grown diamonds, and fine metal jewelry — with the backing of in-house quality inspection on every single piece that leaves our facility.
Start with one piece on most styles. No five-figure commitments. Scale into tiered volume pricing when you’re ready.
Weekdays, on WhatsApp and email — from the team that quotes you, every time.
Stone security, clasp function, weight, surface finish, visual. No piece leaves without it.
Master craftsmen with generational experience in Surat’s manufacturing ecosystem.
§ 03 · The Process
From raw material
to your display case.
Design
CAD modeling and prototyping — every silhouette reviewed against retail-ready tolerances before a single gram of gold is cast.
Casting & Setting
Wax models cast in 14K or 18K. Natural and lab-grown stones hand-set by craftsmen who have lived on the bench for forty years and more.
Finishing
Polishing, rhodium plating, micron gold plating where specified. Luster and finish calibrated to the display case, not the loupe.
Quality Inspection
A five-point QC: stone security, clasp and spring-ring function, weight against spec, surface finish, and final visual against the CAD.
Fulfillment
Packed, fully insured, shipped direct — 5–10 business days across North America, signature-required at delivery.
§ 04 · The Footprint
Three cities.
One supply chain.
Designed with one purpose in mind: to give independent jewelers factory-direct access to the same quality that large chains have always enjoyed — without the barriers.
Toronto
Toronto, ON, CanadaNew York
1177 Avenue of the Americas, #5108New York, NY 10036Surat
Mahek Icon, 408, Sumul Dairy Rd, Shanti Niketan SocietyPatel Nagar, Surat, Gujarat 395008, India§ 05 · A Note from the Founders
We’re glad you found us.
CLAZOIRE Wholesale was not built in a boardroom. It was built from years of watching what the North American jewelry market needs and what Surat’s manufacturing ecosystem can deliver — and recognizing that the gap between those two things is where independent retailers get squeezed.
We come from the jewelry world. Our family’s history in Surat’s manufacturing ecosystem runs deep. We know what a well-made piece looks like, what a fair price looks like, and what a reliable supply relationship feels like — because we’ve lived on both sides of it.
We started this business because independent jewelers deserve a direct seat at the table. Not a middleman’s version of it.
Our commitment to every retailer we work with is simple: treat your business like it matters, respond fast, deliver quality, and build a relationship worth keeping.
— Chintan, Bhavya & Riken
Partner with the source